MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
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Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Does Your Dispensary Need a Content Marketing Strategy? Tips and Tricks Here at MediaJel, we devote a lot of resources to leveraging flashy digital tools and methodologies. But despite the massive increase in analyzing and processing power enabled by tools like AI, the fact is that content is still king. […]
Should You Make a Dispensary Podcast? Elements of the Podcast Sure, warm weather is coming, vaccinations are on the rise, and we’re cautiously poking our heads out of our holes. Won’t life go back to “normal” soon? Why spend the time making a podcast? As we pointed out earlier, the […]
Dispensary Content Calendar: Basics Concepts A content calendar—often known as an “editorial calendar”—is an indispensable tool when it comes to content marketing. In addition to serving as a roadmap for those who actually do the nuts-and-bolts work of creating content, it more broadly streamlines your marketing efforts by creating a […]
Cannabis Hashtags: Instagram Basics With a user base exceeding a billion—not to mention the startling growth we referenced a moment ago—Instagram is far too big to ignore. And in many regards, it’s tailor-made for marketing dispensaries. Relying more on compelling photos than captions or lengthy descriptions, Instagram posts are a […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
Top Creative 420 Campaigns from Non-Cannabis Brands BarkBox, “Spinach & Science” BarkBox, the monthly subscription service for pet owners, has always taken a rather cheeky take towards dog toys. But according to the company, even they were taken aback by the success of their only slightly disguised cannabis-themed dog toys. […]
TikTok Marketing: The Landscape In case you’re not familiar with the app, TikTok is a platform that allows users to create and share short videos. The bulk of the content consists of users lip-syncing and dancing to songs, of which there is a massive database (more on this in a […]
Medical Dispensary Virtual Events How to Get Your MMJ Card Yes, there are blog posts and how-to sites out there sharing how to get your MMJ card, but many patients still turn to dispensaries with questions. Why not make it easy for them by hosting a virtual event that walks […]
Social Media Marketing for Dispensaries: The Rules of Engagement Though social media is only about 25 years old, for many of us, it’s become a dominant force in our daily lives, allowing us to connect with far-flung friends and family, catch up on news, and blow off steam with engaging […]
