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Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.

Content Marketing  |  Digital Marketing  |  Social Media Marketing

How to Create Engaging Instagram Posts for Your Dispensary

Post Great Images Because Instagram is a visual platform, imagery is everything. If you want to get noticed, you’ll need attractive pictures that grab attention. Ultimately, you want people to stop scrolling, like your post, and leave a comment. So what kind of pictures should you post? Consider posting behind […]

Instagram vs Blog
Content Marketing  |  Digital Marketing  |  Social Media Marketing

Instagram vs Blog: Which Should You Invest In to Market Your Dispensary?

Don’t Believe the Hype: In 2020, Blogs Are Alive and Kicking For years, a certain group of industry watchers have warned that blogs are going the way of the dodo. The essential argument goes something like this: In an increasingly mobile world, who has time to read? Instagram is far […]

Content Marketing  |  Digital Marketing  |  Social Media Marketing

What to Post on Instagram (And Some Things You Shouldn’t)

One popular way to build brand awareness is through social media, and Instagram in particular. However, there are a lot of things that can get you booted from the popular visual media platform. If you have a half-an-hour to dive into the topic, check out our recent webinar: The Do’s […]

Content Marketing  |  Digital Marketing  |  Social Media Marketing  |  Tips

Instagram Hashtags Your Dispensary Should Use Right Now

How Do Instagram Hashtags Work? Hashtags can be applied to any Instagram post as clickable links. As long as it features a “#” directly in front of it, any word or phrase can be turned into a hashtag. By clicking on a tag, a user will be taken to its […]

CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST

Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

Content Marketing  |  Digital Marketing  |  Social Media Marketing  |  Tips

Don’t Make These Instagram Mistakes!

Posting Without A Content Plan or Strategy Before beginning to post, you should develop a clear goal-driven strategy. Your social media marketing goals should be clearly identified and integrated into your Instagram content. Different goals should produce different types of content, even on the same platform. For instance, a post […]

Social Media Marketing

4 Ways To Connect With Social Media Cannabis Influencers Right Now

Create A Social Media Moment ‘Moment marketing’ is a concept that involves making the most of a special moment in time. When it comes to making the most of a special moment, you can either attempt to create a viral moment yourself, or to attach yourself to one already happening. […]

Content Marketing  |  Digital Marketing  |  Social Media Marketing  |  Tips

Everything Dispensaries on Instagram Need to Know About New Features

Integration with Facebook One major change Instagram recently made is the synchronization of Instagram with Facebook Business Pages. Instagram Business accounts were separate from Facebook in the past, but now the two services have been combined to create one user interface that is accessible through Facebook. This means that businesses […]

Content Marketing  |  Digital Marketing  |  Social Media Marketing

Why Social Media Marketing Is Crucial for Your Dispensary

What Is Social Media Marketing?  Social Media Marketing includes all of your activity on social media sites and apps, including creating content, responding to comments and questions, sharing others’ posts, and more. Social media marketing for dispensaries also includes paid ads or promoted posts on sites like Facebook, Instagram, and […]

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