MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Developing a cannabis landing page design that resonates, engages, and guides digital ad visitors to meaningful action isn’t just a skill; it’s your passport to online marketing victory. Whether you’re on a mission to skyrocket sales, capture prime leads, or flaunt your star product, the prowess of a finely tuned landing page can turn aspirations into reality.
Discover the inner workings of the cannabis programmatic ad exchange and how it revolutionizes digital advertising. From real-time bidding to personalized targeting, dive into this automated marketplace that connects advertisers, publishers, and users. Unveil the power behind tailored ads and the data-driven insights driving the future of advertising. Explore the blog now!
Why Market to Gamers? Gaming has become more popular than ever in recent years- and on net, gamers are some of cannabis’s biggest fans. Since the start of the pandemic, both the number of gamers out there and the number of gamers that participate in cannabis consumption have grown exponentially. […]
How to Use Programmatic Advertising to Your Advantage Programmatic advertising is one of the most effective ways to market to tourists because it allows you to narrow your target demographic to the audiences you want to attract. Securing ads in this way will enable you to get the best prices […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
So, how can you make sure you’re showing your existing customers love? Here are six ways you can ensure your cannabis retargeting strategy caters to existing customers: Keep Your Business Fresh on Their Minds with Programmatic Advertising Cannabis programmatic advertising offers many benefits, but ultimately, it helps you be specific […]
What is Cannabis Retargeting? Retargeting is a powerful tool that allows you to display ads to people who have previously indicated an interest in your products through something called “cookie data” that is collected via website tracking pixels. But what does that mean for you? Data about customers that have […]
Existing customers are easier to track, easier to segment, and more accessible to your business than new customers, as they have interacted with your brand before. Segmenting your customers helps you get more from your customer’s metadata, so you can work smarter, not harder, at catching the eye of your […]
What are Co-Marketing Ad Campaigns? Co-marketing, also sometimes called partner marketing, refers to two brands that develop a marketing campaign advertising them both. The brands work together to create a campaign that highlights both companies’ offerings in a new and fresh way. At MediaJel, we specialize in programmatic advertising; this […]