MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Legal Compliance Cannabis POS Features One of the main responsibilities of a dispensary POS system is ensuring that all sales are in compliance with laws and regulations. Legal compliance features can help prevent your workers from making legal mistakes and ensure that all business operations are in the green. A […]
How Do You Build a Mailing List? A good list is a coveted resource. Ready to build yours? Start by offering your website and in-store visitors the opportunity to sign up for your email newsletters and promotions. Whether it’s on your website, your checkout page, your blog posts, or your […]
Cannabis 101 While some of your target audience has likely enjoyed cannabis in some form for a long time, others will be new to it. Plus, because there are more ways to consume cannabis and more information about it available, Cannabis 101 posts that aim to share important info can […]
Is SMS Marketing Actually Effective? SMS marketing messages have amazingly high open rates, especially when compared to email marketing. One recent study found that commercial SMS messages have a 5x higher open rate and a 7.5x higher response rate than email newsletters. This makes them a much more effective digital […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
Finding the Best Online Dispensary Menu for Your Needs A good online menu saves both you and your customer’s time. It helps you easily present your products to potential customers so they can decide whether to order online or stop by to learn more. Is It Compliant? Regulations vary from […]
Why Is an Information Center Necessary? A well-built cannabis education center can benefit both your brand and your SEO efforts. From a branding perspective, providing your visitors with valuable and helpful information can work to position your dispensary as more than just a distributor. Content marketing tools such as blog […]
Why Your Dispensary Needs a Website The difference between maintaining your own site and using GMB, social, and dispensary menu sites is the difference between owning and renting. On your website, you set the rules. You share what you want, how you want (within cannabis advertising regulations, of course). On […]
Create a 420 Event Marketing Cheat Sheet and Calendar to Track Promotional Activities It doesn’t matter what time of year it is, your customers love deals! And on 420, they don’t just like deals, they’ve come to expect them. As you’re getting ready for your 420 events, make sure you’ve […]
