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Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.

Digital Marketing  |  Regulated Advertising  |  Tips

Maximize Your 420 Event With This Promotion Guide

Create a 420 Event Marketing Cheat Sheet and Calendar to Track Promotional Activities It doesn’t matter what time of year it is, your customers love deals! And on 420, they don’t just like deals, they’ve come to expect them. As you’re getting ready for your 420 events, make sure you’ve […]

Regulated Advertising  |  Tips

Dispensary Security: 3 Security Precautions You Should Take Immediately

Cannabis Dispensary Security Risks Think about it. What do you risk by trying to save a few bucks here and there? Lots, right? Here are a few of the most consequential risks. You dramatically increase the risk of getting robbed. Dispensaries are already at higher risk than banks (and even liquor stores). A […]

Regulated Advertising  |  Tips  |  Website Strategy

Maximize Your Sales with a Dispensary E-Commerce Platform

Why Cannabis E-Commerce Matters Cannabis means different things to different people. Some of your customers may use cannabis to relax after a hard day; others may incorporate topicals and other products into their wellness routines. Then, there’s a large subset of cannabis users who rely on the plant for relief […]

Regulated Advertising  |  Reputation

The Dangers of Dispensary Review Schemes

Why Do People Use Online Review Schemes? Oftentimes, businesses feel that in order to create momentum for their company, their online presence must appear to be more robust than it actually is. From buying reviews to creating fake accounts, many schemes exist to create the illusion of a bustling and […]


Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

Digital Marketing  |  Regulated Advertising

Michigan Cannabis Laws: Recreational Cannabis Has Come to the Midwest!

Michigan Cannabis Laws: Purchasing   Another tricky element of the changing laws is that while it’s legal to have, grow, and consume cannabis (in a private space) – it’s still illegal to buy it. This means that people who grow it can give it out to friends and family for […]

Regulated Advertising  |  Tips

Implement Medical Marijuana Delivery Easily with Cannabis Delivery Software

How Can MMJ Delivery Software Benefit Your Dispensary? A good MMJ delivery software can help you streamline your current processes, but that’s not all. 3 Primary Benefits of MMJ Delivery Software 1. Help Patients First and foremost, we know that your patients are your number one concern. Prescription delivery makes […]

alaska facebook business page removal
Digital Marketing  |  Regulated Advertising  |  Social Media Marketing

Alaska Cannabis Crackdown: Facebook Shuts Down Marijuana Dispensaries’ Pages

Timing of Facebook Takedown Adds Insult to Injury Facebook chose to shut down many dispensary business pages over the 4th of July weekend, timing that many in the local Alaska cannabis community found odd. The timing coincided with Facebook CEO Mark Zuckerberg’s visit to Alaska that holiday weekend. “That’s what […]

Regulated Advertising  |  SEO  |  Tips

17 Link Building Strategies to Boost Cannabis Dispensary Local SEO

1. Cannabis Business Directories Establishing visibility to your target audience is always a smart investment. One way to do this is to invest in listing your dispensary on reputable cannabis business directories. What this does is alert Google that your website is added to an authoritative resource; however, be wary […]

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