Case Study

Generating Explosive Popularity & Viral Reach for Have a Heart

Have a Heart was a new player in the exceedingly competitive cannabis space. With other big players in the market both locally and nationally; Have a Heart wanted to not only establish themselves as the premier player in the cannabis space but a trusted brand for local communities. Have a Heart turned to MediaJel to help them with their goals.

Our Solution

Reuniting the brand

MediaJel helped Have a Heart reimagine their brand and build a website that would help Have a Heart achieve their goals. We ensured consistent branding, imagery and voice across the website to increase new customer acquisition and boost audience retention.

Unifying their presence

Have a Heart, with MediaJel's help targeted local and region specific searches with the goal of increasing foot traffic to store fronts. Building local landing pages and developing localized content were the first steps in creating brand awareness in the local communities. We also utilized strategic social media advertising, outreach, and content implementation in order to quickly grow the brand’s fanbase.

Fresh content

All content on the site was researched and written by MediaJel in-house content department. The landing page design which housed the copy was created by MediaJel’s in-house design team which looked to create a user first experience.

The Results

Since Q4 2018 and the website re-launch, MediaJel helped Have a Heart become market leaders in 9 regions. Have a Heart enjoyed a remarkable surge in popularity with younger audiences and saw measurable gains in brand recognition across the web. With the increased brand awareness, Have a Heart now dominates in the local pack for Washington.

Brand Refresh and SEO Resulted in 500% Increase In Direct Searches


Direct brand searches in Q4 2018 which was a 505% increase YoY


Website visits in Q4 2018 which was a 75% increase YoY


New users to the menu in Q4 2018 which was a 120% increase YoY

Let's Discuss

Interested in joining our family of profitable, thriving cannabis dispensaries? MediaJel brings decades of combined knowledge and experience. Schedule a call and let us put it to work for you.

Our SEO Process

We get it: SEO is confusing. We make it simple by focusing on your goals and then building out a strategy that will help you reach them. We’ll audit your website and research the best keywords for your market. Then, we’ll start implementing on-site changes to help make your website easier to find.

We’ll also take care of crucial off-site factors like your GMB profile, reputation management, and link building to help your cannabis dispensary brand build trust and authority. You’ll see higher rankings, greater authority and reach, and ultimately higher sales—and we’ll give you reports to prove it.