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Revenue, Regret, Repeat: Escaping the Discount Spiral

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Revenue, Regret, Repeat: Escaping the Discount Spiral

10/9 | 11am PST | 2pm EST

Episode 3 of the Series: Escaping the Discount Death Spiral

The smartest cannabis brands aren’t out-discounting the competition—they’re outmaneuvering them.

This panel brings together CPG veterans, brand marketers, and retail leaders who’ve figured out how to grow revenue, retention, and brand equity without going deeper into discounts. They’re playing a different game—and they’re winning.

Whether you’re a dispensary tired of shrinking margins or a brand looking to hold the line on value, this conversation offers the roadmap to pull back strategically and profitably.

What You’ll Learn:

  • 5 proven tactics to drive retention without discounting—like bundling, tiered incentives, segmentation, and more

  • Brand-building strategies that earn loyalty beyond price points

  • How to reposition your messaging so customers understand—and believe—why you’re worth full price

  • How leading CPG and cannabis brands approach pricing, value perception, and long-term margin strategy

  • Tactical shifts that marketing and sales teams can implement immediately

If you’ve been looking for a way out of the discount race but aren’t sure how to pivot without taking a hit—this session is for you. You’ll walk away with practical strategies used by the best in cannabis and CPG to grow sustainably.

Reserve your spot now and get the plan to raise prices without losing customers.

Free Resource for Attendees:

🎁 “The 90-Day Discount Escape Plan”
A checklist + swipe file to help your team map a clear exit from heavy discounting—without losing momentum or customers.

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