Wyoming Cannabis Advertising Laws

Wyoming has no cannabis advertising framework, because it has no legal cannabis market. Marijuana is a Schedule I controlled substance under Title 35, Chapter 7, and using or being under the influence of marijuana is a separate criminal offence independent of possession. Hemp within the federal definition is lawful and governed by general consumer protection and federal law.

If you are advertising hemp-derived or CBD products here, or targeting Wyoming shoppers from a neighboring legal market, our cannabis marketing agency page covers what channels are open.

Marijuana may not lawfully be sold in Wyoming under Title 35, Chapter 7, so there is no lawful marijuana advertising and no framework governing it. Advertising for compliant hemp products is governed by the Consumer Protection Act and federal law rather than by any cannabis-specific rule.

Marijuana is a Schedule I controlled substance under Wyo. Stat. Ann. Title 35, Chapter 7, the Wyoming Controlled Substances Act. There is no adult-use programme, no medical programme and no licensing framework.

Possession of three ounces or less of plant form is a misdemeanour carrying up to twelve months and a $1,000 fine. Separately, using or being under the influence of marijuana is itself an offence, carrying up to six months and a $750 fine.

Hemp is lawful. Wyoming authorised hemp production in 2019 and aligned with the federal definition, permitting hemp with no more than 0.3 percent delta-9 THC on a dry weight basis, administered by the Wyoming Department of Agriculture.

There is no cannabis advertising rule set, because there is no cannabis regulator and no licensed industry.

This page is part of our state-by-state cannabis advertising laws library, covering all 50 states and the District of Columbia.

There is no cannabis advertising rule

Wyoming has no cannabis regulator, no licensing authority and no advertising regulations. This is an absence in state law rather than an omission from this page.

Product classification

For a product to be lawfully sold in Wyoming it must be hemp within the federal definition: no more than 0.3 percent delta-9 THC on a dry weight basis. A product above that threshold is marijuana under state law.

Business name and licence number

Not required. There is no cannabis licensing framework.

The required warning statements

None. Wyoming mandates no cannabis warning language in advertising.

How the warnings have to appear

Not applicable, as none are required.

When the warnings are not required

Not applicable. There is no disclosure requirement to disapply.

Hotline number

Not required.

Prohibited content

No cannabis-specific content rule exists. What applies instead:

• The Wyoming Consumer Protection Act at Wyo. Stat. Ann. Chapter 40-12, which prohibits unfair or deceptive acts or practices
• Federal restrictions on disease, treatment and cure claims
• General advertising law

Discounts, coupons, and price promotion

No cannabis-specific restriction. General advertising law applies.

Pre-approval

Not applicable. There is no agency with authority to approve cannabis advertising.

What the Law Requires

Wyoming states no cannabis advertising age standard, because there is no framework. Legislative attention has been given to age restrictions for hemp-derived consumable products. Confirm the current requirement before planning any such campaign.

Audience Percentage Thresholds

Wyoming sets no audience composition percentage. This is an absence in state law rather than an omission from this page. Other states do set one: Connecticut requires reliable evidence that at least 90 percent of the audience is 21 or older, and Delaware requires at least 85 percent.

Event sponsorship

Wyoming sets no audience threshold specific to event sponsorship.

Where the burden sits

Wyoming imposes no audience composition evidence or recordkeeping duty for cannabis or hemp advertising. For a campaign delivering across a state line, the applicable thresholds are those of the receiving state.

Age Gating and Consent

Websites

Wyoming prescribes no website age gate and no age verification requirement for cannabis or hemp advertising.

Direct communication

Wyoming states no age affirmation requirement for direct or individualized communication.

Location-based devices

Wyoming has no location-based device provision.

Established customers

Not applicable. There is no cannabis advertising definition to which an exception would attach.

People Depicted in Ads

Wyoming states no casting restriction, no minimum age for persons appearing in advertising, no prohibition on depicting consumption, and no cartoon, mascot or celebrity provision, because there is no cannabis advertising framework.

The Consumer Protection Act prohibits unfair or deceptive acts or practices, and federal law restricts disease, treatment and cure claims, including where implied by imagery. Under Title 35, Chapter 7, using or being under the influence of marijuana is itself an offence in Wyoming.

Restricted Locations and Buffer Distances

Wyoming states no cannabis advertising buffer. There is no distance requirement around any facility type, no transit prohibition and no public property prohibition, because there is no cannabis advertising framework. This is an absence in state law rather than an omission from this page.

General outdoor advertising law and municipal sign ordinances apply to physical placement.

Neighbouring States

Wyoming borders Colorado and Montana, which operate adult-use markets, and Utah and South Dakota, which operate medical programmes. It also borders Nebraska and Idaho. Each applies its own advertising rules to delivery within its borders, and marijuana may not lawfully be sold in Wyoming.

Can You Run a Digital Out of Home Screen in Wyoming?

For compliant hemp products, Wyoming states no cannabis-specific prohibition, buffer or content rule, so general outdoor advertising law and the local sign ordinance apply. Marijuana may not lawfully be sold in Wyoming.

Compliant Use of Geotargeting

• Wyoming states no cannabis advertising buffer, so there is no facility exclusion layer required by state law.
• Build explicit Wyoming exclusions into Colorado, Montana, Utah and South Dakota campaigns for THC products, since marijuana may not lawfully be sold in Wyoming.
• Model Front Range media delivery, which reaches southern Wyoming.
• Classify products against the federal 0.3 percent delta-9 standard.
• Take local legal advice where intoxicating cannabinoids are involved.

Neither programme exists, so there is no advertising rule set for either. Marijuana is a Schedule I controlled substance under the Wyoming Controlled Substances Act.

Recreational. Possession of three ounces or less of plant form marijuana is a misdemeanour carrying up to twelve months and a $1,000 fine, with felony penalties above that threshold and for manufacture or delivery. Wyoming has not decriminalised.

The under the influence offence. Using or being under the influence of marijuana is a separate offence, carrying up to six months and a $750 fine. It operates independently of possession.

Medical. No programme. Ballot initiative efforts to establish medical and adult-use frameworks have been pursued without qualifying for the ballot, and legislative proposals have not advanced.

Who regulates hemp here

The Wyoming Department of Agriculture administers the hemp programme, established in 2019 when Wyoming aligned with the federal framework.

Non-intoxicating hemp and CBD

Lawful. Wyoming permits hemp with no more than 0.3 percent delta-9 THC on a dry weight basis, following the federal definition. Hemp-derived CBD is sold through general retail.

Intoxicating hemp-derived cannabinoids

Delta-8, THCA and similar products have been sold in Wyoming and have drawn legislative and enforcement attention. The position has continued to develop. The federal definition of hemp narrows in November 2026, which will remove federal hemp status from converted cannabinoids. Confirm the current position before planning any intoxicating hemp campaign.

What it means for advertising

Hemp is the only lawfully advertisable cannabinoid category in Wyoming, so classification determines whether any marketing is possible. Classify each product against the federal delta-9 standard and take local advice on intoxicating cannabinoids.

Every statement on this page traces to one of the following:

• Wyo. Stat. Ann. Title 35, Chapter 7, Wyoming Controlled Substances Act, including sections 35-7-1031 and 35-7-1031(c)
• Wyo. Stat. Ann. Chapter 40-12, Wyoming Consumer Protection Act
• Wyoming Department of Agriculture, Hemp Program