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Your top competitor added three new SKUs last month. Two of them are now their fastest-moving products. You don't carry either one, and you didn't find out until a budtender mentioned a customer asking for them.
Most dispensaries are making buying decisions based on what sold last quarter in their own store. That's half the picture. The operators growing right now in tighter markets aren't just running better promotions — they're running a smarter shelf. They know what's trending in their market before it peaks. They know which brands are gaining share. They know which products a 10-mile competitor is selling that they're not. That data exists. Most dispensaries just aren't using it.
In this session, Kris Walker, founder of Hoodie Analytics and the operator who built a market intelligence platform for cannabis retailers, walks through how to read your trade area like a competitor would, and how to translate that read into a product mix that compounds revenue instead of leaking it.
