MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Dispensary Google Ads Machine Learning MediaJel’s new AI software connects real-time trends to dispensary Google Ads campaigns, supercharging performance and increasing ecommerce sales and revenue by up to 25%. Using a combination of historical data, real-time weather data, and social media signals, our new Google Ads machine learning technology creates […]
How to Market Your Dispensary in CA: Geo-Ads We’re big on Geo-Ads, and for good reason: Because many consumers shop for cannabis on the fly, focusing on specific geographic areas maximizes your marketing dollars by targeting them when—and where—they’re most likely to respond. Also known as Geofencing, it’s a location-based […]
They’re Relevant Google only wants to show search results that are relevant to particular queries—and the same goes for their ads. As part of the process of setting up Google Ads, you’ll need to bid on keywords. When someone searches for those keywords (and they match any other audience targeting […]
What Is Google Ads? Google Ads is the search giant’s pay-per-click ad platform. With 93% of the search market in the US and Canada, Google is a powerhouse, making Google Ads the must-use platform for advertising. When you run a search on Google, the top of the search results frequently […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
Tip 1: Set a Clear Goal Do you want to drive traffic to your website? Get more clicks on your menu? Have more people order online? For a successful Google Ads campaign, you must set a measurable goal that you can work towards. This goal can be different for your […]
