Catch up on the latest happenings and press releases about MediaJel – our company, our solutions, and our partners as well as innovations in digital marketing and programmatic ad tech for regulated markets and the cannabis industry.
Questions about MediaJel or where we see this awesome industry heading next? Reach out to our team at mediarelations@mediajel.com.
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MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Tourist Targeting: Essentials of Location-Based Marketing We write a great deal about digital marketing for dispensaries here at MediaJel: About how leveraging cutting-edge tools like SMS marketing, PPC campaigns, and influencer marketing can deliver outsize results when properly executed. Display ads, by comparison, aren’t a new kind of tool. Rather, […]
IRS Code 280e: History of a Tax Law Focused on Controlled Substances Back in the 1970s, a man named Jeffrey Edmonson was engaged in the sale of controlled substances, including amphetamines, cocaine, and cannabis. After he was arrested and imprisoned, the IRS audited his 1974 tax return, knowing that this […]
Guerrilla Marketing Ideas: The Rules of Engagement Guerrilla marketing is a potentially deep subject (we strongly suggest you read Levinson’s text if you’re interested in knowing more). But at heart, it can be boiled down to a few key ideas: Guerrilla marketing thrives on authenticity. The whole idea is that […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
Writing a Mission Statement: Elements of the Mission Statement If you’re leery of generating yet another long-winded document that no one—least of all yourself—wants to read, rest easy: A mission statement is by nature a short document; most experts advise it be between one and three sentences, and not exceed […]
Loyalty Building: What Rewards Are Most Popular? Cards on the Table: It may seem old-fashioned in the digital age, but punchcards remain among the most popular offerings for loyalty programs. Of course, the cards themselves aren’t the actual offering; it’s the “buy ___ get 1 free” promise that’s the real […]
SMS Messaging: Origins and Effectiveness Believe it or not, text messaging has been around for nearly 30 years. But it’s more recently—and within the matrix of other messaging options—that SMS has come into its own. Compared with emails, content marketing, or other appeals, the strength of SMS marketing lies in […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!