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Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.

Regulated Advertising  |  Tips

How to Do Market Research for Your Business Plan

Business Plan Market Research: Understanding the Cannabis Industry Landscape The legal cannabis industry is a huge and fast-growing industry in the United States, currently valued at roughly $24 billion. It’s big, it’s fast-moving, and with whispers about federal legalization bubbling up with increasing frequency, there are few signs that this […]

Crowd Growing
Content Marketing  |  Digital Marketing  |  Tips

Forget Bitcoin: Could Virtual Crowdgrowing Help You Launch Your Cannabis Brand?

Could Crowdgrowing Help You Launch Your Brand? An Introduction Crowdgrowing—sometimes known as e-growing—is a movement that aims to link virtual cannabis farmers—sometimes known as “couch growers”—with real-life cannabis cultivators. At its heart, the system is admirably simple: Virtual farmers purchase a virtual cannabis plant; the money they invest goes to […]

Digital Marketing  |  Mobile Marketing  |  Social Media Marketing  |  Tips

The Next Revolution In Marketing? Understanding Programmatic Advertising

Welcome to the era of programmatic advertising, a whole new way to purchase and leverage the ad space we use to market dispensaries (along with every other kind of business). While programmatic advertising is already in widespread use, some analysts estimate that by the end of 2021, fully 88% of […]

Insights  |  Tips

Seed Money: A Guide to Cannabis Banking for New Dispensaries

Guide to Cannabis Banking for New Dispensaries: How to Find a Broker While some hurdles to basic financial services remain—many dispensaries are still forced to handle large amounts of cash—the picture is rosier than it was. As of April 2021, over 500 banks and roughly 170 credit unions work with […]

CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST

Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

People enjoying dispensary content marketing strategy
Content Marketing  |  Digital Marketing  |  Geo-Advertising  |  SEO  |  Tips

Leveraging the Power of Words: Does Your Dispensary Need a Content Marketing Strategy?

Does Your Dispensary Need a Content Marketing Strategy? Tips and Tricks Here at MediaJel, we devote a lot of resources to leveraging flashy digital tools and methodologies. But despite the massive increase in analyzing and processing power enabled by tools like AI, the fact is that content is still king. […]

How do you sell to a dispensary
Insights  |  Tips

How Do You Sell to a Dispensary? Real-Life Tips and Tricks to Get Your Brand Noticed

How Do You Get In Front of a Dispensary Buyer? Generally, cannabis dispensaries employ a person tasked with making all the purchasing decisions. This position is generally entitled “cannabis buyer.” At a large dispensary chain, this position may be a full-time job. However, it’s far more likely—especially at the smaller […]

Insights  |  Tips

Customer Gone Missing? Here’s How to Deal with Abandoned Carts

How to Deal with Abandoned Carts: Understanding the Issue Let’s start with a simple question: Why do customers abandon their carts in the first place? There are a number of factors, but the top ones include: The checkout process is too long or confusing. Like it or not, attention spans […]

Content Marketing  |  Digital Marketing

Cannabis Marketing Tips: Should You Make a Dispensary Podcast?

Should You Make a Dispensary Podcast? Elements of the Podcast Sure, warm weather is coming, vaccinations are on the rise, and we’re cautiously poking our heads out of our holes. Won’t life go back to “normal” soon? Why spend the time making a podcast? As we pointed out earlier, the […]

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CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST

Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

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Catch up on the latest happenings and press releases about MediaJel – our company, our solutions, and our partners as well as innovations in digital marketing and programmatic ad tech for regulated markets and the cannabis industry.
Questions about MediaJel or where we see this awesome industry heading next? Reach out to our team at mediarelations@mediajel.com.
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