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Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.

Cannabis Youtube Advertising
Content Marketing  |  Digital Marketing  |  Mobile Marketing  |  Regulated Advertising  |  Tips

Leveraging the Power of Video: Cannabis YouTube Advertising

Cannabis YouTube Advertising: The Basics YouTube’s change of heart couldn’t come at a better time for dispensaries. With some sources estimating that by 2022 digital videos will account for the vast majority of all internet traffic, those businesses that can make the leap from static to video ads will be […]

Marketing 101
Digital Marketing  |  Tips

From CPM to ROI: Understanding Digital Marketing Acronyms for Successful Cannabis Advertising

In a modern industry like cannabis marketing, AdTech acronyms are a useful tool.

abstract of connected computers
Geo-Advertising

Mastering Geofencing for Cannabis Businesses: Hyper-Localized Advertising for Success”

The precision and reliability by which you can accurately geofence your marijuana advertising is a critical measure of compliant cannabis advertising.

hemp plants growing
Digital Marketing  |  Marketing Funnel  |  Marketing Strategy

The Power of Retargeting: A Journey Through the Sales Funnel for Cannabis Brands

You’re browsing your favorite cooking blog for recipes when seemingly out of the blue, you run across an ad—maybe a few ads—for the exact crock pot you’ve been eyeing for the last two weeks.

CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST

Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

Content Marketing  |  Tips

Cannabis Direct Mailer Advertising: A Secret Weapon in a Restrictive Marketing Environment

Cannabis Direct Mailer Advertising: Beginnings and Evolution Successful advertising depends in large part upon being in the right place, at the right time, with the right message. Once upon a time, direct mailers were one of the very few places where advertisers could collect impressions outside shop signs or banners […]

Digital Marketing  |  Tips

Why You Should Be Targeting Existing Dispensary Customers with Ads

Targeting Existing Dispensary Customers: Fight Retention Deficit with Content We write about customer loyalty and retention a lot here at MediaJel, and you shouldn’t expect this to change anytime soon. As we laid out earlier, your most loyal customers are the ones who will over time provide you the greatest […]

Web SEO Boost
Digital Marketing

A Guide to Pruning: How Deleting Your Cannabis Blogs’ Bad Posts Boosts Traffic

For many regulated businesses, blogging is a primary communication channel. It showcases your brand’s unique personality, keeps a record of your growth, gives your customers a pulse on the company, and when done well, has the potential to drastically increase your web traffic. That’s why, with the revolution of content […]

A Guide to Prospecting, Pixels and Retargeting
Digital Marketing

Understanding the Funnel: A Guide to Prospecting, Pixels and Retargeting

You’re browsing your favorite cooking blog for recipes when seemingly out of the blue, you run across an ad—maybe a few ads—for the exact crock pot you’ve been eyeing for the last two weeks. If you use the internet with any sort of frequency, this should be a familiar experience. […]

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CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST

Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!

media Center

Catch up on the latest happenings and press releases about MediaJel – our company, our solutions, and our partners as well as innovations in digital marketing and programmatic ad tech for regulated markets and the cannabis industry.
Questions about MediaJel or where we see this awesome industry heading next? Reach out to our team at mediarelations@mediajel.com.
We’d love to share our story!

media resources for cannabis business
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