MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Local SEO for Dispensaries: Google My Business Most searches happen on Google, so it’s no surprise that the search giant prioritizes its Google My Business platform when it comes to off-site SEO ranking factors. Google My Business is a free business listing hosted by Google (though there has been talk […]
Why Bother With a Cannabis Blog? Search engines are constantly updating their algorithms to provide search users with access to high-quality content. Since Google’s very first major algorithm update in 2003, the search engine has worked to pull relevant, valuable content to the top, and push low-quality content out of […]
Inbound and outbound links are a crucial part of search engine optimization. While Google continues to prioritize content over links, a healthy amount of active links is a clear indicator that your website is valuable, authoritative, and relevant.
SEO for Dispensaries in the Time of COVID-19 In such uncertain times, many marketing strategies and campaigns may need to be overhauled or shelved altogether. At a time when budgets are being slashed and short-term strategies are yielding unpredictable results, SEO is more important than ever. The majority of marketers […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
Is Content Marketing Profitable? High-quality content looks great. But marketing is not about producing interesting content, it is about driving traffic and boosting sales. If your content isn’t helping you improve the key performance indicators (KPIs) you care about, then it can’t be very valuable, no matter how good it […]
SEO Results Can Happen Overnight Some people expect to see the results of their SEO efforts overnight. However, results take time to materialize. Even with high-quality content or skyscraper content, building enough domain authority and page authority to launch a page to the top of Google’s rankings can take time. […]
1. Launch Your Website An active website is an excellent way to build anticipation and establish your dispensary digitally before you do so physically. A website serves as an anchor for your launch that can help to build awareness, anticipation, and interest before an official opening. An appealing and easy-to-find […]
Which Cannabis Business Directories Should You Sign Up For? Getting your dispensary listed on several sites can help boost your own rankings, so it makes sense to get your NAP on as many sites as possible. However, some sites do charge, so you’ll want to take a look at how […]