MEDIAJEL BLOG
Insights for better planning, smarter execution, and faster growth
BLOGS
Expert advice on cannabis digital marketing, geo-advertising,
mobile marketing, web strategy, and more.
Things to Remember When Creating a Call to Action Creating an effective call to action is no great mystery. There are several factors that go into the formula of creating compelling and powerful CTAs. Here are 5 recommendations that will help you with creating a call to action that people […]
Beyond Local: Appealing To Surrounding Areas If you’re attempting to attract local residents to swing by your dispensary, you’re probably hosting events, writing about local goings-on and attractions, and maintaining a location page that clearly shares your address and info. (If you’re not, it’s time to get those things under […]
Why Should You Create An FAQ Page? Building a useful and effective FAQ page will not only help your SEO signals but will also save your customer service team a whole bunch of time and effort. Freeing your employees from repetitive and time-consuming customer service tasks is not only likely […]
Why Should You Bother Writing an About Page for Directory Listings? For starters, filling out your directory page can be an excellent opportunity to drive traffic directly to your website and social media presence. Plus, about pages can function as a way to entice new customers with first-time deals and […]
CANNABIS INDUSTRY INSIGHTS YOU CAN TRUST
Our passion for the cannabis business community combined with our love of innovative digital marketing drove us to architect and custom-build our proprietary platform. And our goal is that the MarTech and cannabis industry resources included in this library will help elevate the digital marketing and advertising conversation for regulated industries. We hope you visit us here often!
CTAs That Lead to Product Discovery When someone is exploring your website, it is a good idea to make it as easy as possible for them to find new products or learn new information. These kinds of CTAs should not be obnoxiously attention-grabbing. The last thing you want is to […]
Optimize Local SEO for Web and Voice Search Optimizing your SEO efforts to incorporate voice search is the most important step. Doing so will expand your brand’s reach and make it easier for local customers to find your dispensary. 39% of voice search users are actually searching for business information. […]
How Do Instagram Hashtags Work? Hashtags can be applied to any Instagram post as clickable links. As long as it features a “#” directly in front of it, any word or phrase can be turned into a hashtag. By clicking on a tag, a user will be taken to its […]
Why Is an Information Center Necessary? A well-built cannabis education center can benefit both your brand and your SEO efforts. From a branding perspective, providing your visitors with valuable and helpful information can work to position your dispensary as more than just a distributor. Content marketing tools such as blog […]
